I S C R A C O L L E C T I V E
ISCRA Collective is an event space/photo studio in SoDo, Seattle.
They were a return client, you can see my branding work for them HERE.
ISCRA reached out about a mural they wanted to put on their movable backdrop wall. They didn't have a specific idea in mind, only request was it had to look like a neon sign and shine bright under UV light.
I came up with this simple script lettering design, added a little street vibe to it with leaks.
I used interior house paint for the black background and hot pink outline of the letters and neon spray paint for that glowing neon sign effect.